Where the narrative has moved.
Selected coverage of ANF's research, campaigns and tools across global, African and academic media — from Reuters to Mo Ibrahim Foundation to France 24.
Selected coverage
ReutersAug 2025African Union urges adoption of world map showing continent's true size
ANF's #CorrectTheMap campaign cited as the catalyst for the African Union's adoption of the Equal Earth projection over the Mercator.
Read on Reuters
SemaforApr 2025Reframing an optimistic Africa
Long-form analysis of ANF's narrative-change methodology, with quotes from Moky Makura and Bird Story Agency editors.
Read on Semafor
Mo Ibrahim FoundationApr 2025The cost of media stereotypes: how global perceptions inflate Africa's risk premium
Detailed breakdown of ANF/Africa Practice findings on the $4.2B annual loan-interest premium African countries pay due to media stereotypes.
Read on Mo Ibrahim Foundation
France 24Dec 2024Yes, we know it's Christmas: pushing back against the Band Aid narrative
TV interview with Moky Makura on ANF's response to the 40-year-anniversary re-release of Do They Know It's Christmas?
Read on France 24
Reuters Institute · OxfordDec 2024How African news agency Bird is breaking negative stereotypes about the continent
Academic case study of Bird Story Agency, ANF's 127-outlet journalism wire, and its editorial methodology.
Read on Reuters Institute · Oxford
Africa Renewal · UNDec 2024Changing the narrative: using AI tools to tell the African story
UN feature on the role of AI-assisted editorial tools — including the Narrative Dictionary itself — in shifting how Africa is described.
Read on Africa Renewal · UN
Mail & GuardianOct 2024Study finds that negative media stereotypes drain African economies
Coverage of the headline ANF/Africa Practice research on the $4.2B annual economic cost of stereotyping.
Read on Mail & Guardian
Africa PracticeOct 2024Stereotypical media narratives deprive Africa and the FDI community of $4.2 billion annually
Africa Practice's own statement on the joint research with ANF on the FDI cost of biased media coverage.
Read on Africa Practice
Global CitizenMar 2021Moky Makura wants to change the way the world sees Africa
Profile of ANF's Executive Director on International Women's Day, the year ANF was founded.
Read on Global Citizen
ANF's own research feeds the dictionary.
Every dictionary entry rests on ANF's research base — six published reports over five years, plus working papers and editorial handbooks.
- Report2024-10
The cost of media stereotypes to Africa
with Africa Practice
- Report2024-08
How African media covers Africa
in-house research
- Report2024-05
How western news providers cover Africa
in-house research
- Report2024-10
How to write about African elections
editorial handbook
- Report2023-02
Pop culture is the biggest influencer of African youth
youth narratives research
- Report2022-12
Innovation in Africa: youth believe the next Mark Zuckerberg could come from the continent
innovation report
Full archive at africanofilter.org/reports-and-research →
Covering ANF? Get in touch.
Press kit, photo library, interview requests — all via press@africanofilter.org.

